Tuesday, 11 August 2009

Making money out of paper

I rather like this idea - give individuals, groups, companies, anyone with a shared interest, in fact, the chance to make their own newspapers. Not some crummy 'I read a Dummies' guide to DTP' output, but something rather elegant and delightful to read and hold.

The brains behind Newspaper Club are British and they're aiming to start up and be operational within 60 days. Their trials and tribulations can be read on their blog. It's a cracking read, especially for Business Studies students.

You can sign up for the Beta at their main website which is here.

At a time when media mogul Rupert Murdoch is claiming all his newspaper titles will be charging for online content within a year it's refreshing to see a consumer led model appearing too. You see, despite the fact that much of what I read is done so on an LCD screen, I still like the simplicity and tactile experience of reading a paper. I also like the way Newspaper Club is proposing taking online ease of design and transforming it into something that can be held, stored and shared in person.

It's an ambitious plan and it will be interesting to see what the pricing is. Newspaper Club offers a new dimension in terms of social networking and user control over content production. I hope they succeed and wish them well.

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