Sunday, 10 May 2009

The Future Pace of Change?

A great video that highlights the incredible speed with which our world is being swamped by digital data, and the pace at which new communication technologies are reaching global market penetrations of 50 million users. The shrinking timelines are quite terrifying, and reminds me of Marshall McLuhan's coining of the phrase, 'The Global Village', back in the early 1970s. How true his observation has come to be, how swift the rate at which people all over the world can join real-time communities of shared interests and values.

There's mileage in using this video, I think, within teacher or student presentations that look at how the relationship between audiences and institutions are changing rapidly. There's also some use here if the video were to be incorporated into a presentation about issues surrounding Distribution.

If you use the video do let me know how. I'd be interested to hear from you.