Ed Balls - kids need more protection on TV

www.guardian.co.uk

As if the Government wasn't doing enough to protect kids in the UK by making it ever harder for anyone to work with them at all, today saw the Children's Secretary, Ed Balls, claim that kids appearing on TV need more protection.

I would agree that there's a need to address the recent phenomenon of broadcasters using children's emotions for ratings winners, but is new legislation the best way forward? The problem I have with increased legislation is that it tends to create even more problems than it solves.

Surely common sense and political pressure are better alternatives to a heavy handed regulatory approach?

I do think the idea of better Media literacy in schools is a good idea, and this could be incorporated into ICT schemes of work, since much of the content kids themselves access, in an unfiltered way, resides online.

I hope I'm not turning into a free market libertarian, but this administration's desire to control everything we do seems out of control.

The mobile web is ruling us!

Trendy mobile phone company HTC have released some fantastic TV commercials in the States.

They've hit upon the fact that most of us live with our mobile phones no more than an arm's length away from us a great deal of the time.

Apart from the slick messages being delivered (and thinking about it from the perspective of theorist Stuart Hall, it might be reasonable to assume audiences will read the media text using its Dominant, or Preferred meaning) there's some interesting truths under-pinning the ads.

Increasingly, we're moving to using smartphones, capable of web browsing, image capture, and document production. Many of them link automatically to social networking services, and so indeed, the phone is becoming the accessory of choice that many of us keep nearby almost constantly.

This raises questions of identity, ownership, media consumption and interaction, and indeed poses the possibility that Western cultures, a little like New York, are becoming the ones that never sleep nor stop.

Either way, the adverts are a great example of style, narrative, audience appeal, and great music (Nina Simone's Sinner Man, remixed by Felix Da Housecat). Enjoy!

P.S. If the song seems familiar from another media source, you might be reminiscing subliminally about the Bourne Identity, which used the original Simone song.

Twitter tweets land TV deal

I like this story, about a 29 year old whose tweets of his 73 year old father's pearls of wisdom have landed him a TV deal.

Justin Halpern moved back in with his parents in San Diego. His father was prone to making profound yet hilarious observations, which Justin duly posted onto Twitter. Now he's been offered the chance to co-write a TV pilot for CBS.

You can read some of his homespun truths here, however, let me repeat a couple of my favourites.

"Oh please, you practically invented lazy. People should have to call you and ask for the rights to lazy before they use it."

"Just pay the parking ticket. Don't be so outraged. You're not a freedom fighter in the civil rights movement. You double parked."

The story shows how ordinary people can have talents (in this case for being able to extract humour from the everyday) and find an audience. Justin's Twitter feed has more than 700,000 followers. Like the adage used to run in the good old early days of the Web, 'Content is King.'

Colour blind to radical change

BBC - EastEnders - Pictures - Galleries

www.bbc.co.uk

Somehow I missed the press coverage of the fact that on Tuesday night BBC1 played its first ever episode of the long running hit soap opera, East Enders, with an entirely black cast. 

23 years is a long time to wait for such an event, thus explaining the media news coverage.

Anyway, I watched the show, munched my dinner, and the only thought that crossed my mind was that it was another sparkling episode, with good acting, a strong narrative, and important moral issues raised. Of course, the nature of soaps means this doesn't happen all the time, but when it does, the BBC scriptwriters tend to get it just right.

The drama centred round collective history, the early race riots in Notting Hill in 1958, how that led to the creation of the now world-famous August Carnival, issues of active and passive resistance, and the need to know one's roots. Family secrets was another narrative motif that drove the storyline throughout the episode.

I found myself reflecting on the time, many years ago, when I worked as a radio reporter, and went to interview one of the early organisers of London's Notting Hill Carnival (whose name, shamefully, I cannot recall). I was honoured to be invited into the family home, accompany a range of cousins, arts, uncles, nephews and nieces, out onto the streets for the day. I got to ride on one of the famous floats, and left late in the evening with a strong sense of community spirit. 

One of the slogans of the early Carnival events was, 'A people's art is the genesis of their freedom'.  Tonight, I hope that a stand for freedom was made by the BBC, when it showed us that when it comes down to it, good acting and strong scripts are at the core of great drama. Skin colour is a powerful signifier and brings with it numerous connotations that can be deciphered, mediated and interpreted by audiences in a myriad of ways. Let us hope that in future it's the story that grabs the headlines, rather than the skin colour. It's high time channel producers ensured mainstream drama encompasses the diversity of Great Britain, so that commentaries such as this need not be repeated.

The advert is blowin' in the wind

A rare treat for lovers of Bob Dylan's music. 

The reclusive singer has allowed British ethical company, The Co-Operative, to use his iconic song, Blowin' In the Wind, in a forthcoming TV advert. You can watch it here.